Wine Making
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HOW TO ATTRACT AND RETAIN A TOP-NOTCH SALES FORCE
   
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Granite Countertop Care
Granite Countertop Care: Helps to Keep the Countertop Looking New
With proper handling and usage the overall granite countertop care should not prove to .....
Granite Countertop Care: Helps to Keep the Countertop Looking New
With proper handling and usage the overall granite countertop care should not prove to .....
A couple of years ago, a mailing list to which I subscribe had a
question from a participant who owned a real estate franchise.
She wanted some advice about how to both attract and retain a
top notch sales force.
Well, for me, the answer was very simple. Just apply the golden
Visit Carmel California
Just south of Monterey lies the beach city of Carmel, California also known as Carmel By The Sea. Although the city has a population of less than 5,000 people it .....
rule of networking: treat other people the way you would want toJust south of Monterey lies the beach city of Carmel, California also known as Carmel By The Sea. Although the city has a population of less than 5,000 people it .....
be treated and watch them beat a path to your door, AND stay
there, too! Treat them as if they're invisible, take them for
granted, ignore the PERSON behind the salesPERSON and watch them
run like an Olympic Gold Medalist. Since a lot of the
subscribers to Networking Gazette are business owners or sales
managers (or coaches to business owners and sales managers), I
thought I'd share some of the suggestions I gave the franchise
Accept Life On It's Own Terms
Those living on the highest levels of life have learned to accept life on its own terms. There are some realities about life that we must accept. This is the key to living joyfully in .....
owner. I've edited the content a bit to try to make theThose living on the highest levels of life have learned to accept life on its own terms. There are some realities about life that we must accept. This is the key to living joyfully in .....
information apply to any field of work. I started off by asking
her:
How involved are you in your industry? Are you active in your
local chapters of your professional associations? Are there
opportunities for you to speak in front of these groups, serve
on committees, write articles, teach a professional development
course? Do a first rate job volunteering for these
organizations, and you will get you a lot of attention and
respect from the people you're seeking:top producers. Quality
begets quality.
Regarding retaining employees, you can not only keep employees,
but you can turn them into your greatest recruiters if you treat
them like your most important customers! In a way that's exactly
what they are because they are generating an income for you, the
same as a customer does. When customers are happy, they tell
their friends. When employees are happy, they tell their
colleagues.
Some simple suggestions for keeping your sales people happy and
creating your own in-house cheering section:
--Remember their birthdays. Send them birthday cards. Wish them
a happy birthday--doesn't cost a cent, yet it's so easy to
overlook! Put a cupcake on their desk. Have a birthday present
delivered to their homes! Sound outlandish? At one time I worked
for a large company (2,600 employees in our office). Every
single person in that company had a gift delivered to their home
on their birthday! One year it was an umbrella (everyone got the
same gift so you can purchase in bulk). The next it was a
beautiful brass ruler. Nothing had the company logo on it. It
was NOT a promotional product. It was a show of appreciation.
This one does cost a bit, but that's why you have a marketing
budget, right? :-)
--Make your office a pleasant place to be
--Give everyone on your staff a pumpkin at Halloween and put
candy on everyone's desk
--Take your staff and their families on a hay ride
--Have an ice skating party
--Had a good year? Share it with your employees in the form of a
bonus
Romantic Gift
Romantic Gift: Everything From The Heart
If you can' t think beyond a diamond ring or a bottle of perfume then there is no need to worry. There is good news, giving romantic gifts is an .....
--Put a miniature flag on their desk on national holidaysRomantic Gift: Everything From The Heart
If you can' t think beyond a diamond ring or a bottle of perfume then there is no need to worry. There is good news, giving romantic gifts is an .....
--Praise them when praise is due --Sponsor family barbecues
--Start a softball team
--Send anniversary cards marking the anniversary of when they
joined your company
--Give them a sweat shirt with your company name on it when they
start work. It's a marketing tool for you and for them, and a
nice gesture which says, "Welcome to our team."
--Have a wine and cheese party in the office once a month
--Let them know your door is always open
--Ask about their familiy members and use their names when you
do.
--Treat them with respect
--Stock your kitchen area with munchies
--Celebrate Christmas in July! Take the team out to lunch in the
summer as well as at the end of the year
--Hold an employee appreciation day
--Place a gift certificate to Starbucks on everyone's desk
--Send a a postcard to everyone in the office when you're on
vacation
--Out of the blue, hire a bunch of kids to wash everyone's car
--Ask your employees for referrals!!!
Other companies may do some of these things, but how many do
LOTS of them? Try it. You'll wind up with happy employees who
beget happy employees who beget happy employees, and on and on
and on! Now you have not only retained your employees, but
you've attracted more of the same caliber. These suggestions are
inexpensive and, I guarantee you, will pay you far more than
they cost!
About the author:
Leni Chauvin is an executive, business, and and personal success
coach and an expert in building business through strong referral
networks. She works with individuals and groups who want to play
a bigger game and who are ready to go for it! Visit
http://www.superstarnetworking.com to learn more and to
subscribe to NETWORKING GAZETTE, Lenis FREE e-mail newsletter
packed with tips to help you grow your business AND your life.